In our modern economy, finding more ways to make money is important. In fact, being able to increase your earnings on your own is one of the most important aspects to surviving such treacherous economic times. Knowing how to generate Google AdSense revenue is one way that you can boost your bottom line every month.
Google AdSense is one of the most popular way to monetize your website. Did you know that you can easily add Google AdSense to your WordPress site and start making money? In this article, I will show you how to add Google AdSense in WordPress along with sharing some best practice and tips to increase your earnings.
What is Google AdSense?
Google AdSense is an advertising network run by Google that allows bloggers and website owners an opportunity to earn money by showing text, image, video, and other interactive advertisement on their websites. These ads are targeted by site content and audience.
Google AdSense is hassle free because you don’t have to deal with advertisers or worry about collecting money. Google administers and maintain relationships with the advertisers. They collect the payment, take their share, and send your share to you.
AdSense offers cost-per-click ads (CPC) which means that you earn money every time a user clicks on the ad on your website. The amount received per click varies based on multiple factors.
Getting Started with AdSense
First thing you need to do is sign up for a Google Ad Sense account. If you have a Gmail account, then you can use an existing account.
Once you’ve submitted your application, you will receive an email within 6 – 8 hours telling you whether you have passed the first step of the review process. If you passed the first check, then you can log in to your AdSense account and get your ad code.
Start by clicking on the My ads tab and then click on the New ad unit button.
The next option is choosing the Ad Size. While Google offers a wide-variety of ad sizes, there are certain sizes that are listed under recommended because those are the most popular among advertisers. What that means is that these ads are likely to have a higher inventory thus a better payout.
The next option is to choose Ad type, we recommend having both Text & display ads.
Simply go to Appearance » Widgets in your WordPress admin area. Next drag & drop the Text widget to the appropriate widget area and paste your Google AdSense code in there.
Building A Quality Blog
The design of your blog should always be directed toward keeping visitors on your site. There are three main areas to which you should focus your design efforts.
The first is where a visitor looks as soon as the page loads on their web browser. Most people look to the upper left corner of the screen. This is where your business name and/or logo should be. Placing an ad here is like saying, ‘Thanks for stopping by, but why don’t you check this other business’s website out instead.’
Next, the eyes will travel toward the upper center of the screen. You’ll find that most websites tend to place their mission statement or slogan here. This is where you tell your visitor why this website is exactly what they’re looking for.
This is also where navigation tends to originate, and for good reason. You want your visitors to be able to find their way around relatively easily; you don’t want them to struggle to find the other pages of your site. Having an ad within this zone may work, but if it gets in the way of your message, or the navigation, then it’s being counterproductive.
Then a visitor’s eyes tend to drift down the page. Many visitors won’t scroll down unless they really like the content. Placing ads below the bottom of the viewable area will often mean that your visitors never even see it.
The best placement for ads will be to the right and bottom of the screen. That way your website and your message still remain the focus of attention. Then, if an ad captures attention, then when someone clicks on the link, you earn money.
However, one thing is to create an Adsense Ad and put it wherever you want on your blog, and another different thing is to put it on the right place. For instance, I recommend putting Adsense Ads on the following places:
- Top Banner of your website (468×60 px)
- Sidebar (Varies from 125×125 px up to 300×250 px)
- Content (468×60 or 300×250)